One of my favorite shows right now is “Mad Men,” a serial drama about an advertising agency in the early 1960s. Although the characters and lighting are great, one of the things I enjoy the most is the insane attention to detail paid to props and set dressing. With that in mind, I was a bit dismayed reading Mark Simonson’s teardown of the typography of the show. According to Simonson, there are several anachronistic uses of type in the show. Reading his piece, however, I wondered how the producers could avoid these anachronisms, short of hiring a dramaturge or production designer as fastidious as Simonson. He ends the piece saying, “I don’t mean to be so hard on Mad Men. I dearly love this show,” which confirms that historical consistency is really hard to do.